Joshgun KarimovJoshgun Karimov 20 AUGUST 2019 1155 views 3 min. read

The reason that makes the memories sweet

1155 views 3 min. read

Our experiences have a direct impact on the taste of the food we eat. Where, with whom, and how we eat is as important as what we eat. In recent years, the first has become more important than the second. Return to your memories about the food. We are not talking about the food cooked by your mother or grandmother, and the special taste of childhood. Return to the delicious memories of the countries you travel to.

I had my first touching memory on the far shores with the Menten family. I'd like to take you to Denver, Colorado, 17 years ago.Jeff and Paula Menten, who was going to host me for a year, loved to eat, or, more accurately, to discover new tastes. There were more than 1,000 books on purely dining recipes on the upper floor of a 2-storey house where they lived. A book about Azerbaijani cuisine also found its place on their shelves. The fact that Menten was a vegetarian for 12 years could create many problems for me, the meat-lover. But it was not as I expected. Thanks to this family, I discovered one of the most exciting and most delicious steak destinations in America.Jeff once told me, "Put on something formal, we are going to an important place." For a person who studied in the lyceum for years, the formal meant a tie. I asked for a tie. Jeff gaily gave me the oddest tie in his wardrobe. I could not understand the excitement on his face. In the evening, I understood everything.We came to "Texas Steakhouse" in Denver. The employees, who saw me at the entrance, looked at the tie and began to whisper. They also had a smile as on Jeff's face. There was a 10-step walk to our table in the Steak House. We saw 4 waiters coming to us. One had giant scissors in his hand. The man approached me and said, "There is someone in our house who dressed formally." There were many moments in my life that I was ashamed of. I will never forget this moment. I was a "formal dresser" among strangers in a strange country. Everyone in the house was staring at me. I could see in everyone's face the same weird laugh I had seen on Jeff.

With the question "How do we welcome those with the formal dress in our house?" I could hear the roaring of everyone responding: "Scissors! Scissors! Scissors!"The waiter, who had the scissors, came close to me and cut off my tie in half. As a cup, he showed it to everyone in the place. He then hung it on the "tie wall." Jeff put his hand on my shoulder and said, "Now, you are one of us." Ties of foreign guests from dozens of countries were hung on the wall. We sat at our table with the applause and words of others saying, "Now you are one of us." The feelings and experiences I had, gave me a strange excitement. This was the excitement I needed to make my steak taste delicious. I ate it as a "new member of the family." With appetite, enthusiasm, and without the tie. That night I also had that smile on my face as Jeff had.

Years later, when I wear a tie, I remember this incident. None of the steaks I've eaten to date have the same taste.

What makes the food delicious is the way they are presented and the experiences you have. Today, different restaurants from around the world compete to make you experience this. They do not just give a taste. They give you memories you will never forget.

I'm sure you also have such memories. I am sure you also return to the same places for that unique taste. Write it down and send it to us and we will share the 10 most interesting memories with our blog readers. Don't forget to send your photo that made the day everlasting together with your memories. 

Have plenty of reasons and trips that will make your memories sweet!

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Joshgun Karimov is an author and a public speaking coach.

He wrote KVAN, which is one of the best-selling personal development books in Azerbaijan. This book was personally endorsed by world’s leading personal development coach and author Brian Tracy.

Joshgun does training and mentoring for Azerbaijan Public Speaking Competition and Social Innovation Lab. He delivered trainings on communication and presentation skills to such corporate clients as Four Seasons Hotel, Fairmont Hotel, McDonalds, Formula 1 (Baku City Circuit Academy), Kapital Bank.

He won at startup competitions such as “Yeni Fikir” and “Seedstars-Baku” for the presentation of mobile application for book readers - Kvotter.

He has received Global Influencer Day Award for a positive social media impact. 

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